We partnered with cultural visionary Ruba Abu-Nimah to bring an iconic brand into the future of digital commerce – creating a direct line to their consumers for the first time in the company's history.

Outcome:

• Created products and tools Ruba needed to tell Revlon’s brand stories

• Increased content engagement significantly; time spent on Revlon’s website tripled

• Allowed Revlon to leverage validated D2C experiences for their other brands, such as Almay