Bias is everywhere – especially in the products we build. I collaborated with some amazing people to rebrand a non-profit that helps Fortune 500 companies identify the bias in their design processes.

Outcome:

• Co-designed a flexible brand that can scale to future ambitions

• Created a design system and kit that Inkblot could leverage in the future

• Helped brand engagement; inquiries doubled within three months

• Evaluated and improved my own personal design process