Content, remixed.

With the trend of video being remixed via memes and gifs, we recommended HBO release select footage on a controlled platform where users could customize and share their creations—thereby engaging fans while keeping command of the HBO brand. I helped build out the vision for the website and researched various content uses and trends, and then formulated the narrative into a comprehensive presentation. I also developed the mockup designs and UX/UI for the site. 

Billboards_01Billboards_01
Billboards_02Billboards_02
BillboardsBillboards
Billboard_07Billboard_07
Billboard_06Billboard_06